Virgin Hotel NYC

Legendary Red Elevators That Elevate Your Journey Within Virgin Hotel NYC!

1:30 min read

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At 1227 Broadway in NoMad, the Virgin Hotel New York City stands tall, a 38-story tower that artfully marries contemporary design with the historical backdrop of its neighborhood. Conceived by Stantec and brought to life by Lam Group, this lifestyle hotel beautifully reflects the urban, energetic, and diverse environment of New York City through its interior design. Combining authentic materials, refined furniture, and playful details, the hotel exudes an aura that harmoniously blends the Virgin brand identity with the richness of local authenticity.

 
 

United Vertical Group, in collaboration with Contractor Services, Flintlock Construction, and Joseph Neto & Associates, has skillfully engineered and manufactured the eight-passenger elevators that encapsulate the essence of Virgin. Adorned in the brand's legendary red color, the elevators boast a raised-removable interior and center-opening doors. Cold Rolled Steel powder coated in high-gloss red lends an air of sophistication. At the same time, lightly oxidized bronze reveals divide the vertical panels, adding a touch of elegance. The back wall's sleek bronze handrail ensures comfort and safety during the ride. Completing the picture, the drop ceiling, also furnished with red powder coated cold-rolled steel, features six solo-beam Man-D-Tec LED downlights, casting a warm glow throughout the interior.

The Virgin Hotel is more than just a destination; it's a brand brought to life through design. Every element, from the elevators' striking red interiors to the stunning lobby and guest rooms, contributes to the story of a city that never sleeps and a brand that captures its essence. As you journey through the elevators and explore the hotel, you're not just experiencing luxury – you're immersing yourself in the cultural tapestry of New York City. The Virgin Hotel New York City invites you to be a part of its story to experience the magic that happens when design becomes a canvas for innovation, identity, and the spirit of a city.


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